How 'endless shrimp' may have ended Red Lobster

Red Lobster faces potential bankruptcy after its "Ultimate Endless Shrimp" promotion, designed to boost customer traffic with its low price point, led to substantial financial losses and failed to improve the company's bottom line.

'New Coke': Coca-Cola’s major marketing flop in 1985

This week is the anniversary of Coca Cola’s major marketing flop in 1985 – when they tried to discontinue the original flavor of Coke and use a new recipe. Hoarding, backlash and protests ensued.