USPS announces first scratch-and-sniff stamp that’s summer inspired

WASHINGTON — The U.S. Postal Service will soon offer its first scratch-and-sniff stamps featuring popsicles and fudgicles.

The Frozen Treats Forever stamps will officially be introduced June 20 in Austin, Texas. But stamps can be pre-ordered at this link.

USPS says, “Americans love cool, refreshing ice pops on a hot summer day. The tasty, sweet confections come in a variety of shapes and flavors.”

This booklet of 20 stamps showcases the work of Margaret Berg of Santa Monica, CA, depicting whimsical watercolor illustrations of frozen treats. Each of the 10 stamp designs includes two different treats. The words “FOREVER” and “USA” appear along the bottom of each stamp.

Art director Antonio Alcalá of Alexandria, VA, designed the stamps with Leslie Badani of Alexandria, VA.

Frozen Treats is being issued as First-Class Mail Forever stamps which will always be equal in value to the current First-Class Mail one-ounce price.

USPS did not say what each stamp will smell like once scratched but they said frozen treats containing fresh fruit such as kiwi, watermelon, blueberries, oranges and strawberries have become more common. In addition, flavors such as chocolate, root beer and cola are also popular.

Stamp ideas welcome
The public is encouraged to submit stamp suggestions. Visit the Citizens’ Stamp Advisory Committee website for details on the stamp selection process and instructions for submitting suggestions in writing. Due to the time required for research and approval, ideas for stamp subjects should be received at least three years prior to the proposed release. Each submission should include pertinent historical information and important dates associated with the subject.

The Postal Service receives no tax dollars for operating expenses and relies on the sale of postage, products and services to fund its operations.