Beast Mode could face fine for Super Bowl Media Day appearance… but not for what he said

This is an archived article and the information in the article may be outdated. Please look at the time stamp on the story to see when it was last updated.
Marshawn Lynch at Super Bowl Media Day. From Getty Images

Marshawn Lynch at Super Bowl Media Day. From Getty Images

PHOENIX — Marshawn Lynch satisfied his minimum five minutes of required speaking time at Super Bowl Media Day Tuesday, answering each question with the response, “I’m just here so I won’t get fined.

But he STILL might get a fine, ESPN is reporting.

According to ESPN, the league is reviewing whether or not a hat he wore during the event was permissible. The hat, which features his “Beast Mode” logo, may garner him a significant fine because players are not allowed to wear brands that conflict with league partners during interviews.

In 2007, the NFL fined Chicago Bears linebacker Brian Urlacher $100,000 for wearing a Vitaminwater hat. Colin Kaepernick of the San Francisco 49ers has also been fined for wearing headphones not approved by the league.

Lynch’s Beast Mode hat was touted as “the hat Marshawn wore during 2015 Media Day” on his Beast Mode apparel website. The hat costs $33, and is sold out. The league typically frowns on players using an event to promote their own clothing brand, ESPN reports. However, there is some question to whether or not he will be fined because the hat is made by New Era, which is the official hat of the NFL.

Lynch has already been dinged $100,000 for not talking to the media this year, and been hit numerous times for “obscene gestures” allegedly performed during touchdown celebrations.


Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s


  • Heather

    It is a New Era brand hat, the brand the NFL officially uses. It isn’t his own brand or some other one which “conflicts” with NFL partners. They are just pissed because it sold out and they aren’t getting the money.

  • Jana Wheeler

    NFL is ridiculous! Time to get rid of Roger Goodell and the commish. Marshawn is media shy, and really doesn’t want to do interviews.

    • Tammy

      Why are they harassing Marshawn so much, maybe he should fine them for harassment and bullying. What about the deflated footballs….no fines there….hmmmmmmm I bet if it was the seahawks they would of been fined along time ago…just saying

  • Michael Goettsch

    Does the NFL just want to find anything they can on The Beast Mode. I wish they would work as hard on more important things than what he is doing. Give him a break . To me it looks like they are just being a dick .

  • Dee

    This is bs, the NFL is pathetic, just like its commissioner. He is all buddy buddy with the Patriots owner. Is this why nothing will be done about the cheating.Leave our damn team alone. Commissioner moron, do your damn job, stop kissing Krafts butt!

  • JD

    The NFL and ESPN need to get over stupid things. For the small stuff. I am tried of them going after players when they sweep more questioning things under the rug!

  • shelia

    Yeah but is the league going to give him a cut of the profits they made selling his picture he was fined over; if not why, and they need to return the fine money.


    OMYJESUS!!!!! What in the wolrd are they going to come up with next? hair too long? He is just a regular guy that loves football and wants to play and get paid!! the media is there pushing him away with all these stupid questions they ask him. If he doesn’t want to talk then that is just the way it is.

Notice: you are using an outdated browser. Microsoft does not recommend using IE as your default browser. Some features on this website, like video and images, might not work properly. For the best experience, please upgrade your browser.